For just starting to build a personal website, official company website or interest blog for the novice, the road to build a station will encounter many "neck" of the actual problem: how to choose a domain name? How to buy hosting? SEO, website security, templates, filing are operated? What does it mean behind these terms? This article in a progressive structure combing the most typical, most representative of the process of novice site doubts and misunderstandings, combined with real tutorials, industry information and practical advice to help you break through the difficult points, and successfully enter the door of the Internet.
First, the common confusion of building a website: where are the real questions of the novice?
1. What is the difference between domain names and space? How to buy?
2. Will not code can build a professional website?
3. Filing to do? Is the process complex?
4. How to make a good website so that others can search?
5. How to prevent the website from being attacked and data loss?
6. How to judge the template and theme selection?
7. What is the difference between independent websites and self-publishing/third-party platforms?
8. What are the common reasons for websites not opening or loading slowly?
These questions cover the preparation, operation, promotion, operation and maintenance security and other steps of the whole chain. The following is a progression of "problem-analysis-practice".
Second, the typical problems and practical answers (selected set)
| Problems | Key analysis / practical advice |
|---|---|
| How to choose domain name and host? | Domain name is the website door number, can be registered in the Aliyun, Western Digital and other platforms; host is the storage space for website files, cloud hosting, web hosting, light cloud and other choices, domestic novices suggest that the same service provider one-stop shopping with, easy to manage. |
| Can I build a website if I don't know how to write code? | Completely feasible. We recommend WordPress, Wix, Z-Blog, Squarespace, Tencent Cloud platform, there are rich templates, no programming can drag and drop to create a website. |
| What is the record? Do I have to do it? | Filing is a real-name management requirement for websites in mainland China. Most domestic hosts/resolutions must be completed in advance; the process is usually initiated in the hosting panel, uploading the ID card + authenticity verification about 3-7 days, many places support electronic. |
| How to include the website to Baidu and Google? | New site as early as possible through the Baidu / Google Webmaster Tools submission, do a good job of site structure / robots / sitemap.xml, more output original content. You can actively push links in the webmaster background to promote discovery and inclusion. |
| How to get started with website security? | Basic measures are: regular backups, upgrade programs and plug-ins, strong passwords, do not mess with unknown plug-ins / templates; open the host comes with security (such as anti-tampering, anti-CC, firewall), it is recommended to use HTTPS. |
| What are the common free templates or website building platforms? | WordPress official theme, Vercel (static station), Wix/Weebly (drag and drop), AliCloud website builder, Notion+Potato Note (light blog), etc. Suitable for those who don't know how to code or light and fast start. |
| What should I do if my website is slow loading/cannot be opened? | Check the host speed and network bandwidth, image resources are not compressed, JS/CSS is messy, space is too far away from the target user. We can use CDN acceleration, compression of images, optimize the front-end structure, change the host and other measures. |
| How to prevent the website from being plagiarized/collected constantly? | You can robots agreement, original statement, simple anti-acquisition js, limit the frequency of API calls, etc., but it is almost impossible to prevent completely, focusing on the content of the continued original and brand accumulation. |
| Do you want to do SEO for your personal website, what are the essential operations? | It is recommended that there are basic SEO (such as TDK writing, clear structure, internal chain + external chain construction), even if you do the interest station, you can improve exposure and availability. Mainstream SEO tools are Baidu Webmaster, Google Search Console, 5118 and so on. |
| Difference between independent stations and content platforms (e.g. Zhihu, Public)? | Independent station autonomy is high, brand accumulation and data control advantages, but the traffic is slow at the beginning; content platforms have a low threshold, high traffic, and the rules are subject to the platform. It is recommended to take a two-pronged approach to achieve both traffic import and precipitation. |
Third, the website construction and operation of the standard flow chart (text version)
Selected site theme and target use ↓ Register domain name + purchase host (recommended by the same service provider) ↓ choose the way to build the site (CMS / visual / custom development) ↓ Record (mainland users must do), the deployment of basic security ↓ upload / install templates, improve the key content modules ↓ access to webmaster tools / generate sitemap / basic SEO configuration ↓ Regular content updates, operation and maintenance, backup and security management ↓ traffic statistics and promotion (off-site multi-channel distribution, accumulation of brand)Fourth, the authority of resources and tools recommended (practice supplementary reference)
| Resources / tools | Function / Description | Links |
|---|---|---|
| AliCloud Station Building | One-stop domain name hosting, easy to build and file a website | https://wanwang.aliyun.com/ |
| WordPress downloads and themes | Open source CMS, rich and scalable themes | https://cn.wordpress.org/ |
| Baidu Webmaster Tools | Domestic SEO and Inclusion Optimization | https://ziyuan.baidu.com/ |
| Google Webmaster Tools | International SEO Essentials | https://search.google.com/search-console |
| Webmaster's Home / Love Site | Site speed/weight/tools collection | https://www.chinaz.com/ |
| Tencent cloud site | Suitable for zero basic, fast one-click generation | https://cloud.tencent.com/product/wb |
| 5118 Data Platform | Keyword/Traffic/SEO Analysis | https://www.5118.com/ |
| FireWool Security/360 Website Defender | Basic website and server security | https://www.huorong.cn/ |
V. More detailed Q&A on the way to build a website
- Which is the best common domain name suffix? --.com is preferred, industry-related .net/.org/.cn, etc.
- How to strengthen the background login path? --Customize the address and verify it twice to improve the difficulty of anti-bursting.
- What are the data backup methods? --Combine host snapshots, automatic cloud backups and local manual downloads, three-level redundancy security.
- How to prevent violation of website content audit? --Obey national regulations, mainstream CMS can open sensitive words / violation of content audit plug-ins.
- Is free hosting reliable? --It is not recommended to use it for a long time, it is easy to limit the speed, be advertised, and the data is not safe.
- Can I change the host or domain name after the website is online? --All can be migrated, but to avoid dead chains in advance, resubmit the inclusion and notify the old users.
Sixth, conclusion
Building a website is never a one-shot deal or "technology geeks" patent, but everyone can get started, continuous practice can reap the sense of achievement and results of the digital skills. It is recommended that novices clear the whole process, use every tool, continue to learn all kinds of difficulties in dealing with the program, combined with their own goals and practical scenarios, continue to improve and upgrade their personal or business website, so that the door of the Internet is really open to you freely.